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Home / Society / Activism / Media / Culture Jamming / Nike ID
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Web Sites
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- Adbusters: The Shoe They Wouldn't Sell - The turbo-capitalists suffer fuzzy vision and other signs of brand damage.
www.adbusters.org/magazine/35/shoe.html
- Clean Clothes Campaign: Nike's love of freedom and personal expression. - Nike now lets you personalize your shoes by submitting a word or phrase which they will stitch onto your shoes, under the swoosh. So Jonah Peretti filled out the form and sent them $50 to stitch "sweatshop" onto his shoes.
www.cleanclothes.org/companies/nike01-02-16.htm
- Department of Personal Freedom - E-mail correspondence with Nike iD, which cancelled Jonah Peretti's order for personalized Nike shoes customized with the word "sweatshop" under the Nike logo.
shey.net/niked.html
- Nike iD - Nike retail website selling the customized Nike products.
nikeid.nike.com
- Nike U-turns on 'free statement' promise - Nike were forced into an embarfassing U-turn when one a customer attempted to purchase some running shoes in January. [Squall Underground Update]
www.squall.co.uk/uground58.html
- Plastic: Jammers Jamming The Jammers Jamming The Jammers - Supposedly Nike is mounting a disinformation plot to counteract their negative image by both attacking the culturejammers who hate them, plus also taking the opposite position of their reconstructive efforts.
www.plastic.com/article.pl?sid=01/04/24/1552205
- Plastic: Personal Expression -- Just Don't Do It - Nike representatives encountered a semantic minefield trying to defend their decision to cancel a customer's order for a pair of sneakers personalized with the word 'sweatshop.'
www.plastic.com/article.pl?sid=01/02/04/1914201&mode=thread
- Salon: The postmodernist problem - Article about cultural censorship includes a summary of the Nike iD story.
www.salon.com/people/cheapshots/2001/02/08/artsfund/index2.html
- Time: If the Shoe Fits - Four sentence news brief.
www.time.com/time/personal/article/0,9171,98961,00.html
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