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Home / Society / Issues / Business / Advertising / Political Advertising
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Web Sites
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- Channeling influence - The critical role of television in political campaigns. How broadcasters are profiting from campaign ads. From Common Cause.
www.commoncause.org/publications/040297_rpt6.htm
- Effectiveness of negative political advertising - Research paper indicating that poorer and younger voters are more receptive to negative ads than older and wealthier voters.
www.scripps.ohiou.edu/wjmcr/vol02/2-1a.HTM
- Issue Advertising 1999-2000 - Issue ad spending is setting a record pace so far in the 1999-2000 election season, with more than $114 million already spent or committed. That is nearly as much as was spent on issue advertising in the entire 1995-1996 presidential cycle. Findings from a study conducted by the Annenberg Public Policy Center.
appcpenn.org/issueads/2000issuead.htm
- Political advertising articles and papers - Extensive list of links at University of Iowa Communication Studies site.
www.uiowa.edu/~commstud/resources/pol_ads.html
- Political attack advertising - If "unacceptable political advertising" can be defined, the next challenge is to create public support for a campaign against such ads. Paper from the Institute for Global Ethics.
www.campaignconduct.org/research/White-Paper.html
- The political advertising war of 1996 - Article from The Freedom Forum First Amendment Center, Nashville, Tenn., looks at extensive use of TV ads during the 1996 campaign.
www.fac.org/publicat/track/FEB96/FB_BODY.HTM
- Tired of negative political campaigns? - Here's what you can do. Tips from the League of Women Voters.
www.cboss.com/lwv/politicalcampaigns.htm
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